As the curtain rose on the Australian Recording Industry Association’s
night of nights, video services and expertise from TDC – Technical Direction
Company was used on an unprecedented scale.
The 2014 ARIA Awards Connected By Telstra event was held for the
second time at The Star Event Centre, Sydney on November 26, 2014. The event
was broadcast to over half a million people on TEN and TENplay, and for the very
first time was broadcast across Asia on Fox International's Channel [V] and
Star World. The ceremony was produced by
Michael Long and Vicki Gerrans and set design was by Kim Buddee.
“TDC has been involved in the ARIAs since the late 90s. The brief is
very similar year on year, we work with set designers to utilise our expertise
and in-house technologies to deliver the most cost effective and amazingly good
looking solution available,” explained Michael Hassett, Managing Director at
Technical Direction Company.
Ensuring that the night would go as smoothly as possible, TDC helped
with a wide range of pre-planning with the ARIA production team, set designer
and broadcast team. TDC provided a number of details and a virtual 3D
fly-through previsualization of the set and stage for various acts.
“This was a useful preplanning tool to present to everyone involved,
showing them just how the event would look. We worked closely with a number of
key musical artists to ensure their special content was created for the right
surface and to help them with any technical challenges,” said Hassett.
TDC provided ultra-high brightness and high-contrast LED video
screens, video projection onto customized motorized projection screens.
Hassett added: “While a small
amount of the Hybrid LED product was used in the background on The X Factor Australian
series recently, this was the first time it was really used to its full
potential on Australian television. It's a versatile product which combines a
18mm video LED with a 150mm light product – delivering two products in one!”
Screen colour temperature was set for broadcast use - critical for
accurate colour reproduction on-air.
TDC used Coolux Pandoras Box to manage graphics replay and screen
control. Image switching was achieved using the Christie Spyder X20 image
At the event, the TDC team was split into managing the main video, LED
technicians and crew, and a second team looked after all the content management
Michael Long, Event Producer for the ARIAs concluded: “The stage set
showcased incredible Australian artists who are topping the charts in Australia
and around the world. With the invaluable video display from TDC, the event was
seamless and capped off an extraordinary year for the Australian music
4 x Barco HDF-W26 Projectors
2 x Custom 6m x 6m Motorised Screens
Over 100 Square Metres of Radiant Hybrid LED Screens
Coolux Pandoras Box Server
About TDC – Technical Direction Company
Established in 1981, TDC’s expertise is in
providing video technology solutions for major TV shows, theatre, corporate
events, concert touring, exhibitions and outdoor events. Holding one of the
largest stocks of high-end video equipment including LED, projection, displays
and HD camera systems, TDC is the preferred provider of technical solutions for
the top designers, producers, and production companies across the Asia Pacific
Katinka Allender, Publicist, K-Communications & Associates, +44 203
371 9216, firstname.lastname@example.org